The 2010 – 2011 Lethbridge Advertising Research Report is now available.
Visit http://www.LethbridgeCity.info to download a sample copy.
Learn who reads the Lethbridge Herald, Journal, Shopper, and Lethbridge Living.
Learn who listens to B93, The River, Country 95, Rock 106, The Lounge, and Christian radio.
Learn how often the Yellow Pages, Better Book and Can Pages are used. Learn who watches Global TV, CTV, and Shaw Cable 9.
Learn about internet advertising costs from Google, the Global TV Canwest website, Facebook, blogs and more.
All data is from Lethbridge businesses and residents.
Call David Howse at 403-393-8863 begin_of_the_skype_highlighting 403-393-8863 end_of_the_skype_highlighting to order your copy.
FAQ
QUESTION: Wow. Just out of curiosity where are u getting your stats from? I mean yah 2 years of research but how? Did u go around and do surveys yourself door to door? Did u talk to businesses and find out their sales percentages? I was thinking if you included on your page where they sources are coming from it would give the consumer even more trust, value and credibility. Just a thought, I’m no expert. Something that I as a consumer would like to see though. Even if it was just an icon saying “according to” or “numbers representation of”.
ANSWER: On the intro page, it lists my sources. Also, the appendix of Survey 1 has the demographics of Survey 1. There were 6 sources in all.
I did the surveys my self. One company hired me to do research for them in return for my ability to use the data (with their name removed) at a later date.
For every piece of marketing that I have ever done (about 150 in all) I tracked the data. In this report, I use the 6 best sources.
 |
|||
 |
 |
 |
 |
 |
 |
 |
 |
